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Category Archives: Takin’ Care of Business

Inside the workings of social media marketing for a local mom and pop toy store- Fall 2013.

Financial Survival 101

by Kristin Sorenson Posted on October 7, 2014

In response to this opinion piece in the Collegiate Times from October 7th, 2014, I would like to support this opinion and extend the argument. Students today aren’t nearly as “financially savvy” as they should be. Virginia Tech’s Curriculum for Liberal … Continue reading →

Posted in Blacksburg, Takin' Care of Business | Tagged Business, College students, Collegiate Times, Personal finance | 2 Comments

Exploring Social Media

by Kristin Sorenson Posted on October 26, 2013

I’ve recently been acquainted with the social media scheduling platform HootSuite to manage the Facebook, Twitter, and WordPress for a local toy store. This cool site makes it easy to schedule posts for a variety of social media outlets. It’s easy to … Continue reading →

Posted in Digital Media, Takin' Care of Business | Tagged HootSuite, Twitter, User Interfaces | Leave a comment

Tweeting for Toys

by Kristin Sorenson Posted on October 20, 2013

Imaginations Toy Store Now that the whole world is digitized, social media of all platforms is becoming more and more prominent. What was once used solely for social online relationships- friend connecting, story-sharing, photo-pasting and the like, has now made … Continue reading →

Posted in Takin' Care of Business | Tagged Business, Marketing, Social Media, Twitter | Leave a comment

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