As we end the Grad5104 course I’ve been thinking about the usefulness of this blog. In general, I like the blog, but so far the only people reading it are those that are reading it for class and some spambots. There has been a lot of discussion about using social media to spread knowledge and break down the barriers between higher ed and the general public. The idea is good, but the execution is easier said than done.
I can blog all I want about higher ed, or even my research and expertise, but that doesn’t make it useful or impactful to anyone. To my knowledge, there aren’t any easy (and free) methods to promote yourself and to gather a broader audience. At best I expect this blog to be seen by a few more students at Virginia Tech. I can put it on my business cards and have recruiters look at it, but again, that doesn’t spread a message to the general public.
So while the blogging idea is great it feels like it could easily be a waste of time. I can spend a half hour a day writing a blog post, or I could spend that time working up data for my research. That would get published and people could actually learn from and cite it. It’s not as accessible to the public, but at least it gets seen by someone. Journals have the “machinery” to distribute their materials and to attract attention. Blogs are a lot more limited, especially since they tend to be just one person who can’t afford nearly as much advertising and such. Open access is a fair compromise I suppose, but even then the general public is likely to see a journal article as far less readable than a blog post. Does that matter if they’d never see the blog post?
Furthermore, the article protects my research interests a lot more than a blog post does. I can’t really put individual blog posts on a CV, but a proper publication looks great! As someone who wants to make education accessible, the blog feels better to me, but I can’t continue science if I can’t get a job, or if I get kicked out of my lab for distributing data that isn’t published in a journal yet.
I hope I can continue to find things to blog about, but the truth is I’ll always feel a little guilty that I could be doing something more “useful” with my time. Even if I make the argument that it’s stress-reducing, a hike or a drink with friends would take the same amount of time and be far more stress-reducing.