Taylor Mundays blog for ENGL 3844
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  • Intended Audience

    When I first considered who the intended audience of this website would be I thought of students working on projects and desperately trying to earn extra points for “creativity” by using an infographic instead of a normal, Microsoft Word produced flyer. After using the site and exploring its different options, I have to say my suspicions were confirmed.

    This infographic relays information to potential college students.

    This infographic relays information to potential college students.

    While infographics are being published by major organizations and corporations every day, they probably aren’t using Infogr.am to do so. This website was created for the everyday Joe Schmoe. A high school student might use this website to create a class project in hopes of earning points for creativity, a college student may create a graphic to relay information to prospective students, or a parent might make one to advertise a PTSA initiative. This site is going to be used by someone who wants to display their information in a fun, creative fashion but lacks the computer skills – and/or the time – necessary to build a graphic entirely from scratch.

    Infogr.am has taken the process of creating this project and made it so easy a computer illiterate mom can do it. All you have to bring to the table is the information you want on the finished project. Through the use of predesigned templates and charts the website will take care of the actual design process for you. The user doesn’t have to know how to code or how to design; they only have to know what information they want the finished project to convey. It’s an easy way to create something that you can then use to promote an organization or event or to relay information on hot topics – such as whether or not you should take that philosophy course online or in a traditional classroom setting.